Privacy Policy
This policy covers the Purpose website (purposeapp.co.uk) and the Purpose: Workout Tracker iPhone app. We've kept it short and in plain English.
Who we are
Purpose is run by [YOUR FULL NAME OR BUSINESS NAME], based in the United Kingdom. For anything in this policy, email hello@purposeapp.co.uk. We are the "controller" of your data under UK data protection law.
The website and the waitlist
If you join the waitlist, we collect your email address. That's all we ask for.
- Why: to email you when the app launches, and about the launch only.
- Our legal basis: your consent, which you give by ticking the box when you sign up. You can withdraw it at any time.
- How long we keep it: until you unsubscribe or ask us to delete it, or until [SET A PERIOD, e.g. 12 months after launch], whichever comes first.
- Who sees it: we use [WAITLIST TOOL, e.g. Netlify Forms / MailerLite] to collect and store sign-ups and to send our emails. They act on our behalf. Some of these providers are based outside the UK, and where they are, they use recognised safeguards for international transfers. We never sell your email address.
This website doesn't use advertising cookies or analytics trackers. Our hosting provider may keep basic server logs (such as your IP address and the time of your visit) for security and to keep the site running.
The app
The Purpose app is designed to work without an account and without an internet connection. Your workouts, exercises and settings are stored on your own iPhone. We don't collect them, and we can't see them. The app doesn't contain advertising or analytics trackers.
If you export your data, the file goes where you choose to send it. Apple may collect its own information when you download or use apps. That is covered by Apple's privacy policy, not ours.
Your rights
Under UK data protection law you can ask us to:
- tell you what data we hold about you,
- correct it or delete it,
- stop using it, or stop emailing you.
Every email we send has an unsubscribe link. You can also just email us and we'll remove you.
Complaints
If you're unhappy with how we've handled your data, please tell us first so we can put it right. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.
Changes
If we change this policy, we'll update the date at the top. If we start collecting anything new in the app, we'll tell you before we do.